I care about people, all people, everywhere. My work is making their lives better, one story-based strategy or campaign at a time.

For nearly two decades I managed the editorial side of New Mobility magazine, shaping national coverage of disability issues. Later, as Senior Director of Communications and Digital Experience at United Spinal Association, I led communications strategy for a coalition campaign that helped drive a landmark update to the Air Carrier Access Act. I grew our social reach from 50,000 to more than 3 million and built a digital apparatus that doubled digital giving.

My PR strategies have earned media in the New York Times, Forbes, Politico, and dozens of other outlets. And a marketing campaign I led won a bronze Anthem Community Voice award.

Today I bring that same storytelling-based strategy to organizations doing vital work by building digital infrastructure, launching fundraising campaigns, and shaping authentic communications that center those served. I'm currently supporting Disability Pride Pennsylvania and Kelly's Kitchen, a food justice nonprofit, and freelancing for marketing firms as well as Pittsburgh entities such as Allies for Health + Wellbeing.

When I'm not at my laptop, I'm exploring Pittsburgh's neighborhoods and parks with my dog Mooney.

View my work at the links below, or find me on LinkedIn.

Selected Published Works

Air Travel Campaign Case Study

Disaster Relief Campaign Case Study